When launching a revolutionary product, Mr. Heater needed revolutionary thinking. To introduce the innovative Mr. Heater Hero, the world’s first cordless heater, flourish went into supercharged-full-service-integration mode. Through product design, naming, branding and marketing, we turned up the heat on the status quo. The result? A product innovation award and entré into diversified markets.
And just like that, cords were cut and Mr. Heater’s Hero saved the day.
flourish added a valuable voice and unique point of view through the product development stages.
flourish named and branded the innovative proprietary technology that made the Hero both safer and quieter.